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Category: Behind the Scenes | Reading time: approx. 6 minutes | Author: Dietmar Engler

How is a professional corporate website actually created—from the initial idea to launch? Many of our clients have asked themselves this question. In this article, we’ll take you behind the scenes and show you how a typical web project unfolds at NET.THINKS—transparently, step by step.

Table of Contents

  1. Phase 1: Getting to Know Each Other & Briefing
  2. Phase 2: Concept & Architecture
  3. Phase 3: Design & Prototype
  4. Phase 4: Development & Integration
  5. Phase 5: Testing, Acceptance, & Launch
  6. What Our Clients Say
Brainstorming

Phase 1: Getting to Know Each Other & Briefing

Every project begins with an in-depth discussion. We want to understand: What makes your company unique? Who are you trying to reach with your website? What goals—more inquiries, better visibility, a more professional image—should the new site achieve?

In this phase, we’ll work together to clarify:

  • Target audience and user expectations
  • Competitive landscape and unique selling propositions
  • Functional requirements (forms, online store, multilingual support, etc.)
  • Budget and timeline

The briefing forms the foundation for everything that follows. The clearer it is, the more precise the result will be.

Phase 2: Concept & Architecture

Based on the briefing, we develop the information architecture: What pages does the website need? How are they linked to one another? Where is the content located?

At the same time, we decide on the technical setup: CMS selection (TYPO3, WordPress, Shopware), hosting, security requirements, and basic SEO structure. This phase may sound unspectacular—but it’s crucial. Mistakes made here will cost significantly more time and money down the line.

Phase 3: Design & Prototype

Now things start to take shape. Our designers create mockups —first as wireframes (rough sketches of the page structure), then as high-resolution design drafts. Colors, typography, visual language: Everything is tailored to your brand identity.

Before a single line of code is written, you’ll see what your future website looks like and how it works in an interactive prototype. Changes during this phase are easy and inexpensive to implement.

Our tip: Make the most of the feedback phase. Show the prototype to colleagues or even select customers—fresh eyes often spot what you might overlook yourself.

Phase 4: Development & Integration

The prototype is technically implemented. Our developers set up the CMS, implement the design with pixel-perfect accuracy, integrate the desired features (forms, interfaces, tracking), and ensure that everything works seamlessly on mobile devices, loads quickly, and is accessible.

At the same time, the content phase begins: text, images, and other content are added—either by us or by you, the client, via a simple content management system.

Phase 5: Testing, Acceptance, & Launch

Before going live, the website is thoroughly tested: on various devices and browsers, with real users, and from a technical standpoint (load times, SEO, security). Only when everything is in order do we migrate to your live server.

We’re not gone after the launch: We’re here to answer your questions, provide training for your editorial team, and are available for ongoing maintenance and further development.

What Our Clients Say

“NET.THINKS won us over. They brought our vision to life professionally and skillfully. Working with them is a pleasure, and the results have always been great projects.”

“Mr. Engler provided us with very competent and comprehensive advice. Our requests were implemented on the website to our complete satisfaction. He also always responded very quickly to subsequent changes or requests for assistance.”

Do you have a project in mind? Tell us about it—we'll make a proposal with no obligation.

Request a Project

Frequently Asked Questions

  • How long does it take to develop a professional website?

    A standard website can usually be completed in 4–8 weeks. Larger projects with custom features, multilingual support, or e-commerce integration will take correspondingly longer. We’ll determine the exact timeline together during the planning phase.

  • How much does a professional business website cost?

    The cost depends heavily on the scope and complexity of the project. Simple corporate websites start at around 3,000–5,000 euros; more extensive projects with custom features and CMS integration are correspondingly more expensive. After the briefing, we’ll provide a transparent quote with no hidden costs.

  • As a customer, what do I need to provide for the project?

    To ensure the success of your web project, we need the following from you: text and content (or a request for copywriting services), images and graphics (or a corresponding briefing), login credentials for existing systems, and clear feedback during our coordination meetings. We’ll guide you through the process and explain exactly what’s needed and when.

  • Will you remain the point of contact after the launch?

    Yes, absolutely. We view web projects as long-term partnerships. After the launch, we offer maintenance packages, training for your editorial team, and ongoing development. You’ll always have a dedicated point of contact at NET.THINKS.